Edit:
The poll stopped me in my tracks but it’s actually even worse.
It should not take this long to get to imdb
Edit2: didn’t even realize it thinks I’ll “love it” based on things I look up. I don’t think I’d like it.
Edit³: IMDb was the example I used without thinking. I’m aware that there’s a link to it in the top card. It’s the other web results that I don’t already know about that I’d like to see. I now know there’s a hidden “web” tab. There’s also https://www.google.com/search?udm=14&q=example` but it’s still mildly infuriating that you have to know about these things to get the basic results we expected for years.
As a side point: IMDB’s page is even more obtuse and unnavigable than it was 5 years ago. Literally no hotbar…
Every front end design dev that graduated in the last decade is brain damaged
That’s Amazon’s way of working. They push the content that they want you to use over what you want to use.
This seems so fuckdamn back asswards to me. I mean the website experience is 80% of the service. Why alienate visitors for the CHANCE to upsell them when failure means they stop using the service?
I mean let’s consider the opposite: What if every time you opened the page, stuff you WANTED was there instead of stuff THEY want you to want? I guarantee that would drive sales and satisfaction better than the impulse buy chinese shit that breaks in 3 uses.
It’s not the individual contributors writing the website that are making these decisions, it’s people in $1000 suits, sitting on the 44th floor of a Manhattan skyrise asking “how do we make red line go up?”.
There were at least a group of people overseeing the redesign, and none of them thought that making the site harder to navigate would turn off visitors, all they saw was the opportunity to advertise even harder.
MBAs are ruining literally everything and it’s getting to the point where they need to be dragged out into the streets.