In The Netherlands we actually use “hectometerpaaltjes”, which translates to hectometer-signs. They are numbered signs placed on regional roads and highways every 100 meters, which is a hectometer. Although not a direct use of measurement, the term hectometer still is in active use this way.
I see a lot of people comment that this isn’t that bad and that it might even be acceptable, and that’s exactly the problem here: it’s a gateway drug and if we normalise this, Canonical will keep pushing the limits of what they can pull off before it’s not acceptable anymore, and that sounds when it’s too late.