BMW is one of several automakers that have been nickel and diming customers, including with a monthly subscription for heated seats in certain models and territories. The company has dropped that controversial practice to focus on paid software services — it doesn't plan to charge drivers extra to use hardware features that are already in their cars anymore.

BMW’s terrible heated seats subscription didn’t even make it to a second winter::BMW is one of several automakers that have been nickel and diming customers, including with a monthly subscription for heated seats in certain models and territories. The company has dropped that controversial practice to focus on paid software services — it doesn’t plan to charge drivers extra to use hardware features that are already in their cars anymore.